A sponsor wall is always used when, for example, the appearance of a well-known personality is to be supported by an advertising-effective background. A sponsor wall offers an ideal platform for actors, athletes, politicians and companies, as it is the focus of attention of photographers and television stations at most press conferences. In most cases, sponsor walls are provided with the logos and claims of the sponsors of an event. If a well-known personality is interviewed in front of a press or sponsor wall, the logo and slogan of the company whose logo is visible on the sponsor wall always catches the eye.
FAQ
A sponsor wall, also known as a ‘press wall’ or ‘sponsor board’, is a large advertising space that is used at events, trade fairs, sport events or press conferences. It is used to present the logos of sponsors and partners in a highly visible way and provides an ideal backdrop for photo and video shoots. MARTINCOLOR, as a specialist for press walls and sponsor walls, offers a large selection of backwall systems that are suitable for every event. We produce all graphic prints in our in-house print shop, which gives us a high degree of flexibility and speed.
Sponsor walls offer an enormous advantage for the visibility and brand perception of the participating sponsors. The logos of the respective companies are clearly visible in photos and videos, which are often distributed via social media or other channels. This increases the brand's reach far beyond the event. With MARTINCOLOR, you can be sure that your sponsor wall is not only functional, but also visually appealing. Our high-quality graphic prints ensure that your logos look sharp and professional. We also offer an optional assembly and dismantling service that you can use to take the hassle out of on-site installation.
MARTINCOLOR offers a variety of backwall systems that are ideal for use as sponsor walls. The most common systems include textile walls such as the popular ZippWalls, roll-up walls, folding displays and LED illuminated back walls. ZippWalls are particularly flexible and are available in widths of up to 6 metres. The height is 2.3 metres. ZippWall back walls are covered with a non-reflective textile print and are therefore ideal for photo shoots as no flashes reflect on the fabric. Roll-up walls are very easy to set up, easy to transport and therefore ideal for smaller events. If folding displays are used for press walls, their curved shape provides a visual unit and is therefore attractive. LED illuminated back walls are an eye-catcher. These ensure a particularly eye-catching presentation of the sponsor logos at your event by illuminating the prints on the wall in an eye-catching way. All coverings are produced in our in-house print shop so that you always receive the best quality and on-time delivery.
At MARTINCOLOR, we offer a wide range of sponsor walls in different sizes and formats to fulfill the individual requirements of each event. For this reason, we have various backwall systems on offer, which are available in many heights and widths. This means we can offer the right solution for almost any size of event.
The most common heights for sponsor walls are in the range of 2 to 2.5 metres, which is ideal for presenting logos and other graphic elements at eye level without the wall appearing too bulky. This height is particularly suitable for photos and videos, as the sponsor logos and design elements appear perfectly in the picture frame without the background being cut off. At the same time, there is enough space above and below the logos to create a visually appealing balance.
A major advantage of our backwall systems is the flexibility in width. While some sponsor walls have fixed widths, we also offer modular systems where the width can be customised. This allows you to decide how wide the wall should be depending on the venue or number of sponsors. A narrower wall can be used for smaller events where only a few sponsors are represented. For larger events or trade fairs where numerous sponsor logos are to be presented, the wall can be designed wider to ensure that each sponsor has the necessary visibility.
Our modular advertising walls also make it possible to combine several systems with each other to cover particularly large areas or, if required, to form a complete back wall that visually characterises the entire event space. Of course, we offer customised solutions that can be designed to meet the specific requirements of your event and your sponsors.
Of course, you can customise the design of your sponsor wall. From the arrangement of the sponsor logos and the colour scheme to additional design elements such as slogans, event names or special graphics - you can implement all of this entirely according to your ideas.
Particularly practical: our backwall systems are designed to be flexible and can be customised for every event. You only have to purchase the system technology such as ZippWalls, folding displays or roll-ups once, but you can update the coverings at any time by having a new graphic printed in our in-house print shop. This ensures that your sponsor wall is always up to date - whether for a new event, changing sponsors or different branding. Your advertising wall is always optimally adapted to the respective purpose and at the same time remains a cost-efficient, long-lasting solution.
We offer sponsor walls specially developed for outdoor use. These walls are made of weatherproof materials that can withstand rain and wind without compromising on stability or appearance. Our outdoor sponsor walls are equipped with more stable frames and can be secured with additional weights or ground anchors if required. We recommend the GrandFabric Outdoor system for outdoor sponsor walls. The system structure of this practical outdoor wall consists of an aluminum frame that is assembled without tools. The sturdy stabiliser feet are then attached to the system frame. The feet can be fitted with special water tanks and pegs to equip the back wall for wind and weather-resistant outdoor use. Expand GrandFabric Outdoor is available in widths of 232 cm and 294 cm and a height of 240 cm. On request, we can also take care of assembly and dismantling so that you don't have to worry about a thing.
MARTINCOLOR GmbH & Co. KG
Gaugrafenstraße 24 d | 60489 Frankfurt am Main | Phone +49 (0) 69 756080-0 | Fax +49 (0) 69 756080-88 | info(at)martincolor.de
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Monday – Friday from 9 a.m. to 6 p.m.